Champs Sheffield

Importance of Creating a Memorable Experience

TVC understood the importance of creating a memorable experience for Champs customers, so they specified a screen measuring 4m x 2m with a 4.8mm pixel pitch, ideal for both viewing at relatively close distances and further away, a critical feature for any large outdoor screen where the viewers could be sat close by. The screen is powered by a Novastar processor and is connected into the site’s Wyrestorm Network HD system which controls all the AV within the site, the Picture in Picture digital signage was provided by MySign and shows the latest sports news alongside current offers and promotions, the content is also managed by MySign with images supplied by the Champs marketing team.

Fully Waterproofed

The screen is IP65 rated, which means that it is a fully waterproofed, outdoor screen that will withstand those rainy days, while the brightness of the screen at 5500 nits delivers excellent levels of brightness and contrast in direct sunlight, making this screen suitable for all weathers. With the quality and longevity of these outdoor screens and the projected improvement in revenues from increased footfall, this is a commercially attractive installation.

“It was a great project for us to be involved in"

Chris Whitlock, Technical Director of TVC, part of the TVD Group, commented: “It was a great project for us to be involved in, from the sourcing of the product to the installation. We have a great relationship with Punch Taverns and Champs, and work with them on a regular basis providing internal AV solutions for their pubs and bars. Showcasing our expertise and capabilities for such a unique project in the UK and being part of creating a new customer experience on such a large outdoor screen has been very exciting. There will be more and more enquiries of this nature and we are ideally placed to handle these projects and help transform outdoor spaces into experiential entertainment spaces”.

Having caught the success of the Cricket World Cup, the Rugby World Cup is now featuring heavily, with Rugby cited as the second most popular sport to watch on live TV according to CGA’s BrandTrack 2017 survey. And with the UEFA Euro 2020 kicking off next Summer, Champs are perfectly placed to take advantage of the tournament’s popularity, which will take place across 12 cities in 12 European Countries.

"An investment in the bar'

John Whitehead, Property Manager at Punch Pubs who operate the Champs pub concept commented: “The outdoor TV screen is a fantastic addition to Champs, Sheffield and really sets it apart as a sports bar in the region. Utilising the increasingly popular outdoor space, we see this as an investment in the bar and its customers. We are providing high quality sporting entertainment for consumers to enjoy, while increasing revenues through attracting new and repeat business. Working with TVC Technology Solutions has been brilliant. Their knowledge and expertise have allowed us to find the perfect product and their professional and reliable installations team have done a wonderful job, with the final product being a great success”.

So, grab your friends and family and head down to Champs, Sheffield for the ultimate outdoor TV sporting experience. The big screen, beer and burgers will not disappoint; the only thing we can’t guarantee is the score!

"The outdoor TV screen is a fantastic addition to Champs, Sheffield and really sets it apart as a sports bar in the region."

– John Whitehead, Property Manager

Champs Sheffield

Importance of Creating a Memorable Experience

Fully Waterproofed

“It was a great project for us to be involved in"

"An investment in the bar'

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